Find Out Exactly Where Your Marketing Money Is Going. And Where It Is Leaking.
The Profitability Audit traces every marketing dollar through your pipeline and shows you precisely which investments generate listings and which generate nothing.
Book Your Discovery CallYou Cannot Fix What You Cannot See
Most agencies have no idea which marketing actually works.
You might know your cost per lead. But do you know your cost per appraisal? Your cost per listing? Which lead sources convert at 4% and which convert at 0.5%?
Without these numbers, every marketing decision is a guess.
The audit gives you the numbers. Then the decisions become obvious.
What Is Included
Marketing Spend Analysis
Every dollar you spend on marketing, mapped and categorised. Where is the money going? What are you actually paying for each lead source?
Lead Source Audit
Which channels generate leads? Which generate appraisals? Which generate listings? The answers are often surprising.
Conversion Rate Breakdown
We trace leads through your entire pipeline: enquiry to contact, contact to appraisal, appraisal to listing. Where are the drop-offs? How big are they?
Profit Leak Identification
The specific points where you are losing potential listings. Not vague observations. Specific problems with specific solutions.
90-Day Action Plan
A prioritised roadmap. What to fix first. What to fix second. What will have the biggest impact fastest.
Strategy Session
60 minutes with your dedicated strategist to walk through findings and answer every question.
The Process
Discovery Call
30 minutes. We learn about your agency, your goals, your current marketing, and your frustrations.
Data Collection
You give us access to your marketing platforms and CRM. We gather the numbers.
Analysis
We trace every lead, calculate every conversion rate, identify every leak.
Delivery
You receive a comprehensive audit report. No fluff. Just findings and fixes.
Strategy Session
We walk you through everything and answer your questions.
Timeframe: 14 days from start to finish.
What Our Clients Typically See
Average additional revenue in Year 1. We discuss investment on the discovery call.
Every agency is different. We want to understand your situation before we talk numbers.
Who This Is For
- Real estate agencies doing $2M or more in annual GCI.
- Agencies currently spending money on marketing.
- Principals who want to know what is actually working.
- Owners who are tired of reports full of impressions and clicks instead of listings.
Book Your Discovery Call
Fill out the form below to schedule your discovery call.